Sunday, July 26, 2009

wrigley's



just wanted to post how much i love the packaging of the new "5" gum
its just a simple black envelope like casing with a bit of colour
and the flap opens up to 12 strips/tapes (dont know what to call it)
of chewing gum
reminds me of the good old doublemint chewy strips if you still remember
and they are still popular overseas



i know its pretty much same old extra gum
thats just been rolled out thinner, repackaged and re-marketed
but its soooo sleek, elegant and sophisticated
(im such a sucker for marketing)
i love it and hope it hangs around long enough for the fruity flavours to be released

btw have you guys noticed that wrigley's is the ONLY brand that manufactures gum?
(and if im wrong then ill rephrase and say "only brand that manufactures gum in australia")
extra, juicy fruit, PK, hubba bubba, eclipse, airwaves.. and a whole lot more !

oh wait.. ok whilst thinking of gum
ive realised jila gum isnt a wrigley's brand.
so i guess i was wrong =/

4 comments:

  1. I like the repackaged gum but not the new packet.
    The black implies sophistication.
    People who chew like horses arent sophisticated and black packaging wont change people habits.

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  2. i will one day find someone who also likes the packaging!. preferably someone who doesnt spend all day in the aisles looking at condoms so the packaging wont remind them of anything dark and sensual

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  3. i like the packaging too. it just reminds me of domdoms. yes domdoms.
    still looks good though.

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